We expect e-books to be cheaper. One of the marketing points of an e-reader is that the books cost less than the paper version. Since we expect the price to be cheaper, many people probably don't check to see if they are actually cheaper, they purchase the e-books assuming they're getting the best deal.
You see it all over at a department/grocery store. People expect the largest size box of anything (from toilet paper to macaroni) to be cheaper when compared to a smaller size package, ounce for ounce. They purchase the large package because of this expectation, only the price turns out to be higher per ounce for the larger size.
If I wanted Song of Ice and Fire on an e-reader, I'd probably spend the extra $10 willingly, simply so I could change the font size. I bought all 4 in trade paperback (at $17 each) because the print is easier for me to read, mass market paperbacks aren't worth the eye strain for me.Why do books cost more on an e-reader than the printed version?
mlee, it most certainly does cost more for an e-book rather than a printed book. Did you not read my question fully? Set of 4 printed books sells for $20, the same set, only as e-books, are $30. That's a $10 price increase for the e-books. Sorry I had to do the math for you.
Report Abuse
Why do books cost more on an e-reader than the printed version?It doesn't cost more for them.
They are setting the price point to sell the book(s) based on what the market will tolerate.
~Sorry~
No comments:
Post a Comment